Swoon California

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Swoon California is a full-service wedding planning and event styling company run by lifelong best friends, Jennifer Arreguin and Natasha Burton.

We know firsthand how special—and, yes, a little insane—this time in your life is, which is why we’re committed to putting the same level of care, consideration, and enthusiasm into each client’s event as if it were our own. (And, let's be honest, we'd plan our weddings a thousand times over if we could.)

In fact, we love wedding planning (and each other!) so much that we will both be with you every step of the process right through to the big day itself. This allows us to guarantee that you'll receive the most thorough, meticulous, and inventive service possible.

A little bit about us: Before launching Swoon, Jenn was a fashion PR maven, managing high-profile brands, including Dolce & Gabbana, Oliver Peoples, and J Brand, and planning celebrity-studded events before moving from Los Angeles to Santa Barbara. Here in town, she took her artistic talents to Anthropolgie, creating the store’s inspirational displays.

Natasha previously served as the Staff Writer and Editor for The Huffington Post's Weddings section and regularly contributes wedding planning advice to Brides.com and Lover.ly. As the author of 101 Quizzes for Couples, she's also been featured as a relationship expert by various media outlets.

Our combined expertise, along with 22 years of best friendship, make us a truly dynamic team

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